Belgian photographer Willy Vandeperre, who has already collaborated with Simons when he designed for Jil Sander, shot the campaign, which features models Anna Martynova, Marie Piovesan, Daiane Conterato and Daria Strokous.
The first word that comes to my mind is fresh. A white set, flowers, blue sky, the wind moving light curtains...
The models are beautiful, feminine, sexy but too much, and 100% classy (they also read!).
I like their delicate poses and also the fact that the attention is focused on the clothes and the accessories, while the past campaigns were all about seuper sexy super models.
Raf Simons ha scelto il fotografo belga Willy Vandeperre, che aveva già collaborato con lo stilista ai tempi di Jil Sander, e le modelle Anna Martynova, Marie Piovesan, Daiane Conterato e Daria Strokous.
Le modelle sono belle, femminili, sexy ma non troppo e raffinate (leggono anche!).
Mi piacciono le loro pose delicate e anche il fatto che l’attenzione sia sui vestiti e gli accessori, quando le campagne pubblicitarie passate erano tutte incentrate su super modelle super sexy.






so pretty! all of the couture shows were just amazing.
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Oh yes, the couture shows were a dream! And this campaign is beautiful to see in the magazines, so chic.
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